What We Do
When it came time to overhaul our academic program websites, my team didn't have the capacity to take it on. Jamie stepped in, interviewed our faculty and students, researched our competitors and built a strategy before she ever started writing. The result was a completely reimagined web presence — new copy, smarter structure and pages that are performing better thanks to stronger SEO and increased student interest. I'd recommend Giller & Company to any communications team that needs senior-level support for a project they can't afford to get wrong.
— Communications Director
Public University
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Before we write a single word for a client, we read everything they’ve already written. That’s where strategic communications starts — not with a blank page, but with an honest look at what’s already out there. We dig into your existing messaging, your materials and your digital presence and we ask the hard questions: Is this landing with the audiences you’re trying to reach? Is it moving people to action — or just filling space?
The answer is different for every organization. Sometimes the copy is flat. Sometimes the message is clear internally but means nothing to the people receiving it. Sometimes the tone is wrong, the call to action is buried, or five departments are saying five different things. We don’t come in with a prescribed diagnosis. We come in with a process — and the experience to figure out what needs to change so your communications actually do what you need them to do.
From there, we build a strategy tailored to your organization, your audiences and your goals. Jamie has led this work inside Fortune 500 companies, for national nonprofits and across universities with dozens of competing departments all trying to tell their story at once. Whatever the challenge, we bring the strategic thinking and the editorial precision to get it right.
Services include:
Communications strategy and planning
Internal communications (newsletters, intranet content, employee engagement)
Message development and audience-specific positioning
Crisis and issues communications
Change management communications
Stakeholder engagement and communications mapping
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We've written for stages, boardrooms, websites, inboxes and newsstands — and the approach is the same every time. Start with the audience. Understand what they need to hear. Then craft something they'll actually want to read.
We write and produce content across formats and platforms — from long-form thought leadership and donor-facing impact reports to web copy that drives conversions and executive communications that command the room. We manage the full lifecycle from editorial strategy and content development through writing, production and delivery. You get a single point of contact who coordinates everything — including design, photography and print production when needed — so the process is seamless and the product is polished.
Services include:
Magazine writing and full production (concept through print)
Annual reports and impact reports
Newsletters (print and digital)
White papers and thought leadership content
Editorial strategy and content calendars
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The right words in the right order can move a donor to give, a student to enroll, an employee to stay or a legislator to act. That’s not a figure of speech — we’ve seen it happen.
We write for university presidents and provosts, for nonprofit directors and startup founders, for websites and stages and boardrooms. Every piece of copy we produce starts with the audience: who are they, what do they need to hear and what do you need them to do next. We go beyond the words — advising on SEO, meta descriptions and content structure to make sure your message reaches the people it’s written for.
Services include:
Speechwriting (donor events, board meetings, legislative and public affairs)
Website content and UX copywriting
SEO strategy, meta descriptions and content optimization
Campaign copywriting and marketing collateral
Email marketing and fundraising appeals
Feature writing and long-form storytelling
News releases and media pitches
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Your digital presence is often the first impression you make — and for many of your audiences, it’s the only one. Every platform, every profile, every page is telling your story whether you’ve intentionally shaped it or not.
We help organizations take control of that narrative. From full website redesigns to LinkedIn strategy to photography and video production, we lead the planning while bringing in specialized creative partners to execute at the highest level. Jamie’s track record includes drafting one of the first corporate social media policies for a global brand and managing more than 60 websites across a major state university system.
Services include:
Website redesign, content updates and ongoing management
Social media, LinkedIn strategy and content creation
Photography and video production (strategy-led, partner-executed)
Digital marketing consulting
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A great campaign shows up everywhere your audience does. On a banner at your next event. On a water bottle at orientation. On the notebook a donor takes home from your gala. On the T-shirt your team wears with pride.
We carry your brand and message across every touchpoint — from the initial visual identity and graphic system through print ads, event signage, social media assets and branded promotional items. Whether you need a full campaign identity built from scratch, branded merchandise for a campus event, or a suite of materials for a fundraising initiative, we manage the creative process end to end.
Services include:
Campaign visual identity (logos, color palettes, graphic systems)
Branded promotional items (apparel, drinkware, notebooks, tech accessories and more)
Event materials and collateral (signage, banners, programs and name badges)
Print advertising and ad design
Social media campaign graphics and templates
Brand guidelines and style guides
SERVICES